Rolls-Royce announces its first electric vehicle. Rolls-Royce Motor Cars has announced that on-road testing of the company’s first entirely electric vehicle will begin soon.
- Torsten Müller-tvös, CEO of Rolls-Royce, introduces the company’s first fully electric vehicle.
- The finished product will be available in Q4 2023.
- Spectre is a new product.
- Electric The founder of Rolls-Royce, Charles Rolls, prophesied in 1900 that the marque would be successful.
- A promise kept by CEO, who stated that an electric automobile would be available this decade.
- A total of 2.5 million kilometres will be tested globally, simulating 400 years of use.
- By 2030, all Rolls-Royce vehicles will be entirely electric, according to the company’s proprietary spaceframe architecture.
Rolls-Royce Motor Cars made a historic announcement today, announcing that on-road testing of its first fully electric motor car will begin soon. Torsten Müller-tvös, Chief Executive Officer of Rolls-Royce Motor Cars, said in a statement announcing this watershed milestone for the company:
“Today is the most significant day in the history of Rolls-Royce Motor Cars since 4th May, 1904. On that date, our founding fathers, Charles Rolls and Sir Henry Royce, first met and agreed that they were going to create ‘the best motor car in the world’.
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“Using the most advanced technology available to them at the time and by applying their remarkable engineering minds, these two pioneers elevated early internal combustion engine cars, from noisy, uncomfortable and rudimentary means of transportation, by setting a completely new benchmark of distinction.
“The cars they created, introduced to the world a true luxury experience and secured for Rolls-Royce the ultimate pinnacle position that it continues to occupy, unchallenged, to this day. The marque has continued to define the very best in internal combustion motoring for more than a century.
“Today, 117 years later, I am proud to announce that Rolls-Royce is to begin the on-road testing programme for an extraordinary new product that will elevate the global all-electric car revolution and create the first – and finest – super-luxury product of its type. This is not a prototype. It’s the real thing, it will be tested in plain sight and our clients will take first deliveries of the car in the fourth quarter of 2023.”
Rolls-Royce is no stranger to the use of electric motors. Sir Henry Royce was interested by electricity, and his first company, F. H. Royce and Company, developed dynamos, electric crane motors, and patented the bayonet-style light bulb fitting.
Charles Rolls, on the other hand, was the one who actually predicted an electrified future for autos. In April 1900, he drove the Columbia, an early electric automobile, and considered its electric propulsion to be wonderful.
“Rolls said, ‘The electric car is perfectly noiseless and clean. There is no smell or vibration, and they should become very useful when fixed charging stations can be arranged. But for now, I do not anticipate that they will be very serviceable – at least for many years to come.’
“Charles Rolls’ prophecy has been the subject of constant consideration during the marque’s Goodwood era. But we have not been satisfied that available technology could support the Rolls-Royce experience. Until now.
“Now is the time to change the course of the future of luxury.
“We embark on this bold new future with a huge advantage. Electric drive is uniquely and perfectly suited to Rolls-Royce Motor Cars, more so than any other automotive brand. It is silent, refined, and creates torque almost instantly, going on to generate tremendous power. This is what we at Rolls-Royce call ‘waftability’.
“At Rolls-Royce, we have been experimenting with an electric powertrain for some time. In 2011 we revealed 102EX, a fully operational all-electric Phantom. We followed this in 2016 with our fully electric 103EX, which represented our vision for the marque several decades into the future.”
“This Rolls-Royce is the fulfillment of a prophecy and it represents a promise kept as we embark upon a unique undertaking. It is the beginning of a new legacy for our brand. In that spirit, we have decided on a completely new name for this car. A name that is as powerful and evocative as the nameplates that have served us so perfectly for the past century – names like Phantom, Ghost, and Wraith. It’s a name that perfectly fits the ethereal and other-worldly environment within which our products exist – a name that we have reserved especially for this moment: Spectre.
“Spectre is a name given to otherworldly beings synonymous with great power and apparition; creatures of an alternative realm that make their presence felt through fleeting manifestation. A spectre forces the world to pause. It dominates the space it occupies. Then, as quickly as it appears, it dissipates, leaving a wake of exhilaration, energy, and intrigue.
“This name perfectly matches the extraordinary Rolls-Royce that we are announcing today – a motor car that makes its presence felt before disappearing into a world inaccessible to all but the very few. As a quintessentially British brand, we have selected the British spelling, however, the meaning is universal.
By 2030 RR will no longer be manufacturing or selling any internal combustion engine cars.