Sony Electronics' Alpha cameras

Sony has held the top spot in full-frame mirrorless cameras for the eighth year in a row in 2021. Sony Camera and Lens Brand is No. 1 in North America for 2021.Sony has held the top spot in full-frame mirrorless cameras for the eighth year in a row in 2021.

SAN DIEGO, Feb. 16, 2022 – Sony Electronics Inc., a global pioneer in digital imaging, continues to lead the industry in the development of mirrorless technology. Sony Electronics stated today that it was the number one mirrorless camera brand and full-frame mirrorless camera brand in 202, following a year of revolutionary product debuts like as the Alpha 1. Sony has also kept the top spot in full-frame mirrorless cameras for the eighth straight year. Finally, Sony said that it will be the number one mirrorless lens brand in 2021.

Sony Electronics Logo
Sony logo (Sony Electronics)

The popularity of Sony’s full-frame camera collection, which includes the Alpha 7S, Alpha 7R, and Alpha 9 series, has been critical to the company’s excellent sales figures. The popularity of the Alpha 7 III, which has been the best-selling full-frame interchangeable lens camera series for the fourth year in a row, has added to this. In terms of lenses, Sony’s whole lineup of 65 E-mount variants, led by their flagship G MasterTM series, continues to propel the industry forward.

Newer developments, such as the new Alpha 7 IV, have also started to break sales records early on. The Alpha 7 IV recorded the best single-week sales of any mirrorless interchangeable lens camera line in the last four years during the week of December 19-25, 2021.

“We are always listening to our customers’ feedback, advancing our innovation and creating the best possible tools for all types of content creators,” said Yang Cheng, Vice President, Imaging Solutions, Sony Electronics Inc. “Finding new ways to empower our community is our top priority and we are honored that so many continue to choose Sony to tell their stories and bring their creative visions to life.”

Sony Electronics is a subsidiary of Sony Corporation of America and an affiliate of Sony Group Corporation, one of the most comprehensive entertainment companies in the world, with a portfolio that encompasses electronics, music, motion pictures, mobile, gaming, robotics and financial services. Headquartered in San Diego, California, Sony Electronics is a leader in electronics for the consumer and professional markets.

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