Hertz to order 100,000 Teslas by end of 2022. The Hertz Corporation one of the largest vehicle rental companies, Hertz invests largest electric vehicle rental fleet and teams up with Tom Brady, a seven-time Super Bowl champion, to launch a new campaign.
ESTERO, Fla., Oct. 25, 2021 – Hertz today announced a huge investment to offer the largest EV rental fleet in North America and one of the largest in the world, as customer interest in electric cars (EV) skyrockets. This includes a 100,000-car order by the end of 2022 and a new EV charging infrastructure throughout the company’s global activities.
Hertz is also teaming up with Tom Brady, a seven-time Super Bowl champion and entrepreneur, to illustrate how it is making electric vehicle rentals fast, frictionless, and more accessible, as the firm continues to push forward with its goal to lead the future of mobility and travel.
“Electric vehicles are now mainstream, and we’ve only just begun to see rising global demand and interest,” said Hertz interim CEO Mark Fields. “The new Hertz is going to lead the way as a mobility company, starting with the largest EV rental fleet in North America and a commitment to grow our EV fleet and provide the best rental and recharging experience for leisure and business customers around the world.”
According to Pew Research Center, 40% of Americans say they are likely to consider an electric vehicle the next time they are in the market for a new vehicle. Major EV sales increased by 200 percent last year, and this trend is expected to continue as global manufacturers pledge to increase EV sales. Three American automakers, for example, pledged in August to increase EV sales to 40-50 percent by 2030.
Electric vehicles’ high efficiency, great user experience, and climate change advantages are driving expansion, which is fueled by battery advances and quickly increasing charging networks. Electric vehicle drivers also save money on maintenance and fuel.
Customers will be able to rent a Tesla Model 3 at Hertz airport and neighborhood locations in major U.S. markets and certain European cities beginning in early November and continuing through the end of the year. Visit hertz.com/ev for more information.
Hertz is also deploying thousands of chargers across its network of locations. Renters of a Tesla Model 3 will have access to 3,000 Tesla supercharging stations across the United States and Europe.
For Tesla EVs, Hertz will provide a premium and unique rental experience. This includes digitized instructions to educate clients about electric vehicles so they can go on their way faster, as well as an EV rental booking process that will be available soon through the Hertz mobile app.
With the current purchase, electric vehicles will account for more than 20% of Hertz’s global fleet, with Level 2 and DC fast charging scheduled to be available in about 65 locations by the end of 2022 and more than 100 markets by the end of 2023. These objectives, according to Hertz, could be hampered by variables outside his control, such as semiconductor chip shortages or other limits.
Hertz is teaming up with seven-time Super Bowl champion Tom Brady for a new “Hertz, Let Go!” campaign to promote its leadership in electric vehicle rentals.
Beginning today, two new spots, “Plugged In” and “Speed,” depict Brady renting, recharging, and driving an electric vehicle at a Hertz airport site. The commercials make light of Brady’s iconic “Let Go” game-day rallying cry while highlighting Hertz’s reputation for excellence, quickness, and ease of travel.
“Hertz is changing the game when it comes to the future of mobility and has come through for me time and time again,” said Tom Brady. “Although the company has been around for over 100 years, their constant evolution, especially now, is something that is amazing to be a part of. I’ve been driving an EV for years and knowing Hertz is leading the way with their electric fleet speaks to how the world is changing and the way companies are approaching being environmentally and socially conscious. I’ve always loved how easy and convenient Hertz makes it for me when I’m traveling to my favorite places like New York, LA and Tampa and can’t wait to see what they continue to have in store.”
Hertz is charting a dynamic, new future for travel, mobility, and the car industry by combining its brand strength and worldwide fleet management skills with new technologies and innovations. Hertz is pioneering in electrification, shared mobility, and a digital-first customer experience as part of its goal to become a key component of the new mobility ecosystem.
Hertz’s commitment in electric vehicles today relies on a decade of pioneering work in its rental business. In 2011, Hertz was the first automobile rental company in the United States to add electric vehicles to its fleet, as well as the first to deploy a wireless charging system for electric vehicles. In addition, the company is the only rental car member of the Corporate Electric Vehicle Alliance, a group of businesses dedicated to hastening the transition to electric vehicles.